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B2B: 10 Rules to Transform Your Business Into A Brand


B2B: 10 Rules to Transform Your Business Into A Brand

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    Available in PDF Format | B2B: 10 Rules to Transform Your Business Into A Brand.pdf | English
    Jacky Tai and Wilson Chew (Author)
If you are involved in running a business and are beginning to wonder when you should start looking into branding (how does it work, anyway?), brace yourself... According to Jacky Tai and Wilson Chew, you should have started your branding exercise yesterday! This book distils the authors wealth of experience in grappling with branding strategies in the real world into a practical and easy-to-understand guide for everyone involved in branding. Revised from the 2007 bestseller, Transforming Your Business Into A Brand, this updated branding manual will show you just how a business becomes a brand.
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3.5 (12161)
  • Pdf

*An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.

Formats for this Ebook

Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch.
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes

Book details

  • PDF | 320 pages
  • Jacky Tai and Wilson Chew (Author)
  • Marshall Cavendish International Asia (15 Sept. 2011)
  • English
  • 3
  • Business, Finance Law

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